8 tips for Choosing a Million Dollar Domain Name
Posted by Fione Tan, head internet marketing coach
Domain name prices are the same whether if you have a great domain or a bad domain. What is exactly a good domain name? Here are some tips to help you register your million dollar domain name.
1. Insert your product / service keyword into your domain name
- using a keyword in your domain name allows internet visitors to know what your website offers. For example, if you are using selling jewelry then you can add in this keyword to your domain name, such as 1SpecialJewelry.com
2. Avoid dashes in your domain name
- have you seen the domain names like my-website.com ? Not only is this domain name hard to read out, your visitors might just forget this domain name and end up in your competitors website of mywebsite.com
3. Use simple words and spelling
- avoid using “big” words that visitors might not understand and always spell check the keyword before you register this
- there’s nothing worse that using a keyword that you cannot even spell properly (and result in you even misspelling your domain name)
4. Choose the international domain name (top level TLD)
- rather than just registering your eonenet.com.my for local Malaysia market or eonenet.com.hk for the Hong Kong market, grab the eOneNet.com name as this name is easier to remember.
- what if your competitors own the .com and you only registered the .com.sg version? Then, it’s advisable to register another domain name where you can grab both the .com and the .com.sg (otherwise customers who do not type the .sg will end up going to your competitors’ site)
5. Register both the singular and plural versions
- if your keywords have singular and plural versions, it will be better to register both domains, such as flower.com and flowers.com
- even some popular websites like ediets.com (one of the most popular online diet website) does not own ediet.com
6. Register your company / brand name
- if you manage a widely known brand name of products then you should grab the name of this product itself. For instance, you run a family business of restaurants called Aunt May, so you should grab auntmay.com, auntymayrestaurant.com and auntmayrestaurants.com
7. Register the American and British spelling
- if your keyword is spelt differently in USA versus in UK, then you definitely want to get both keyword spellings. For instance, you sell wedding favours, so you can get weddingfavor.com and weddingfavours.com
8. Buy common misspellings related to your domain name
- i’m sure you notice how easy it is to mistype any word, so if you find some common misspelt words related to your domain name, you should register for it too, for instance, your website name is realestateengland.com so you should register realestatengland.com too
- this way, you can grab the traffic of visitors that might not have found you when they typed in the wrong name
Do feel free to list out more tips you can add in to the domain name selection article above, by leaving in your comments below.
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March 8th, 2008 at 6:41 pm
Wow! This is very useful to me especially for a newbie! Thanks!
April 3rd, 2008 at 1:13 pm
Great points! Simple and commonsense, but with high impact.
April 3rd, 2008 at 2:32 pm
Kenny do feel free to drop in more points to the list!
rgds Fione
April 6th, 2008 at 9:39 am
Learning the right skills and method of internet marketing is important to me. EOneNet’s approach is practical, concise and very useful. It helps me to save time and effort, and it allows me to do more things.
Regards,
Kelvin