Internet Marketing China - 5 Tips to Sell to the World’s No.1 Internet Population
Posted by Fione Tan, head Internet Marketing Coach
Which country / region now has the World’s No.1 Internet population?
It has been Asia since about 2 years ago. What is surprising is the no. 1 country is now probably China!
According to China Internet Network Information Center (CINIC), the online population for China has reached 220 million in Feb 2008. During the same period, the USA internet population was estimated at 217 million only. So if China maintains the growth rate for 2007 this year, China’s no. of Internet users can be comfortably No.1 before the end of 2008.
This shows that selling to the Chinese population is definitely one of the hottest new markets for making money online.
eOneNet has also been selling products, services and training to the China market, including our RMB10,000+ Internet Marketing Video and RMB20,000+ training programs.
Here are 5 tips to sell to China online:
Tip #1: Do a Chinese website
In China, it should be simplified Chinese (same for Singapore and Malaysia), whereas for Hong Kong and Taiwan, it should be traditional Chinese. So if your current website is in English , you will need to translate it to simplified Chinese, since most people in China do searches in simplified Chinese. So if your website does not have Chinese contents, there is no way for your site to come up in search engines results.
Tip #2 Search for Popular Keywords in China
You will need to know what people in China are searching and buying for, in particular the Chinese keywords.
First of all, you will need to identify the popular Chinese keywords people are searching for in China in the top search engines, such as Baidu, Yahoo China, Sina, and Google China. You will need to identify the research tools in these different search engines. Because the search behaviour for people in China will be different from people in US, or even Hong Kong. The details will be covered in one of the new topics in our Advanced Internet Marketing Coaching program
Tip #3 Do Chinese SEO (Search Engine Optimization)
Some of you may already have an idea what is SEO? If you are targetting the China market, you will also need to do Chinese SEO for your Chinese version, and get top rankings in China search engines. Most of the stuffs that work for English SEO also work for Chinese SEO. The main difference is to identify different China keywords research tools and the China search engines. More details will be also covered in our Advanced coaching program.
Most of our customers from China found out about our sites from one of these search engines. Even they never attended our seminars or met us before, they could fork out RMB10,000+ to buy our DVDs online!
If you search 互聯網行銷 or 互联网行销 (which is Internet Marketing in Chinese) in Yahoo.com.cn, see which is the No.1 website.
For Tip#4 and #5, Click the link here.
Tip#4 Consult a China Internet Marketing Company
Find a company who is specialised in China Internet Marketing such as eOneNet.com, who can advise you from the suitability of products that you may be interested to sell, the packaging, and the different online and offline marketing channels that you can use.
Tip #5 Collect Payment from China customers
If you do B2B, there is no need to get online payment system, as your customer will need to pay you via TT to your bank account normally. But if you do B2C, you will need to get online payment facilities to accept payment from China.
There are currently a few options which enable you to accept online payment in China, one of which is Paypal China (www.Paypal.cn)
But if your product is unique, which cannot be found in China, then your B2C customer may also be willing to TT the money to your bank account. For example, some customers bought our RMB10,000 Internet marketing video and paid us by TT the money to our bank account.
Stay tuned for more China Internet marketing tips
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March 15th, 2008 at 4:02 pm
Hi Fione,
Thanks for this useful tips. But some international websites from USA only allow English content blog or website to promote affiliate products. In this case, do you have any recommendation for chinese affiliate pragram?
March 17th, 2008 at 10:48 am
It is one of my dreams to have an online business trading with China people. Since Chinese is my first language, I believe that I can do it better compared to doing my English website. Hopefully I can learn more from eOneNet. I am looking forward to more tips regarding this topic.
March 19th, 2008 at 9:27 am
I never knew that there were search engines, and keywords geared toward other countries and markets. I just never gave it much thought. As a business person, this has opened my eyes to reaching out to other countries. Great article. Thanks.
Corrisa
March 19th, 2008 at 1:24 pm
Hi BloggerTips,
You can apply for your own affiliate program using a english blog or website, and then the same codes can be pasted into your other NON-english blog or sites too.
It’ll be best to check if the affiliate program you are promoting can actually sell or deliver to China too, or at least most part of Asia.
rgds Fione
April 6th, 2008 at 9:33 am
As I am new in this internet business, I was very worried about attending this workshop. After attending yesterday’s lesson, I found that it was very interesting and useful. All are necessary for anyone who want to start an online intenet business. The last part of the lesson was fun as we have to put into action what were taught to us in an hour!.
I am glad that I have enrolled in this course.